Okno vs Ghost
Pick Ghost for a publication that earns money from newsletters and paid subscriptions. Otherwise you are paying €157 a year for what Okno never charges more than €200 a year for, in your own repository, with nothing to run.
| What is being compared | Ghost | Okno |
|---|---|---|
| Content lives | On their servers | In your repository, next to the code |
| If you leave | Export it, then rebuild elsewhere | Nothing to move. You already have it all |
| Caps | None on this plan | None |
| Free | Not a live site | Everything, but on your own machine only |
| You pay | Every month, or run it yourself | Only on a day you edit the live site, max €200 a year |
Where Ghost wins
- Yes: Newsletters, paid memberships and subscriptions are built in
- Yes: The best writing and publishing experience for an editorial team
What it costs
Ghost Starter
€157 €37 more each year
Okno Free while you build
€120 never more than €200 a year
Or run Ghost yourself
Open source (MIT); free to self-host, you run the server.
- Yes: MIT licensed. The software is free, with no conditions and no threshold.
- No: You supply the server, and pay for it every month.
- No: Upgrades, patches, backups and downtime are your job.
- No: Hand the site to a client and the know-how leaves with you.
- Yes: Okno has nothing to run. It is a build step in the site you already deploy.
Compare something else
Starter plan, publicly listed price as of June 2026, normalised to euros and annualised, priced for 1 editor, 1 language and 10 collections. Check Ghost's own pricing page before relying on it. See something off? support@okno.build.